The complex SoC marketplace is undergoing a rapid evolution in response to market pressures to provide better solutions. This market, however, is under assault on several fronts due to many issues with the effect of rising design costs for Advanced Performance Multicore SoCS and Value Multicore SoCs. This report covers current complex SoC market trends and drivers, focusing on design costs during the first year that a new node is available. Embedded software design costs are covered, as well as the impacts of rising design costs on SoC design starts, by process node, from 180nm down to 3