Semico’s Automotive Database Identifies Semiconductor Opportunities

Phoenix, Arizona April 6, 2009 - From Miatas to Peterbuilts, there are semiconductors in every automotive vehicle. Some of the applications are mature such as engine control units and transmission control units. These applications will grow at the same rate as the total automotive market; at a CAGR of less than 1% for 2008 through 2013. Other applications are in their introductory phase. Adaptive braking and drive-by wire throttles are examples. These applications will grow at CAGRs of 40% to 60% for 2008 thorough 2013. The number of applications and their different positions on the product life cycle curve create a jumble of end-use market segments. Semico’s Automotive Semiconductor Database organizes that jumble to provide information and forecasts to help a semiconductor company identify the fastest growing segments with the greatest potential sales opportunities.

Semico’s Automotive Semiconductor Database compiles five-year forecasts for passenger car and commercial vehicle unit shipments as well as penetration rate forecasts to calculate unit shipments for each application. Semico develops a semiconductor BOM forecast for each end-use application and an ASP forecast for each semiconductor device type.

The Automotive Semiconductor Database is available immediately and includes forecasts for twenty-eight semiconductor automotive end-use applications. For every end-use application, there is a five-year end-use product unit shipments forecast and five year forecasts by device type for the semiconductor BOM, ASPs, unit shipments and revenues. This user-friendly database is presented in Excel spreadsheets and allows you to run what-if scenarios if desired.

For more information, including a data sheet or a price quote, please contact Susan Cadel at (607) 368-7600 or susanc@semico.com.

Semico Research Corp.
www.semico.com